Big Flavour help the Alliance of Independent Restaurants realise their mission of ensuring independent operators survive and thrive across the UK.
The hospitality sector relies on independents. AIR is the only membership group for, and by, independents. Welcoming operators of all sizes, they provide networking opportunities, cost savings, and support. They drive artistic excellence, innovation and culinary trends and Big Flavour help them to fulfil their vision.
AIR approached Big Flavour to overhaul their digital presence, grow member registrations and streamline communication with their database.
Big Flavour have been instrumental in delivering a fresh, functional website and formulating an online marketing strategy to grow member registrations and open up new revenue streams for the organisation.
— Lawrence Hartley, Co-Founder
A flavour of our work with air hospitality.
AIR approached Big Flavour to overhaul their digital presence, grow member registrations and streamline communication with their database. We developed a new website which allowed the co-founders to have complete control and flexibility over the content and messaging.
This allowed them to continually update the website with the latest news, events and advice for members both new and old. We manage all digital communication to their members via emails and offer guidance on content strategy and social media.
As AIR’s trusted marketing partner, we work with a number of their members to optimise their digital presence and host workshops to offer members a forum to learn and discuss the challenges they face as an independent operator when it comes to marketing their business.